Big data is about to radically change the property industry: Ben Handler

In Property Observer and Smart Company, Cohen Handler’s CEO Ben Handler discusses how the tapping of ‘big data’ is set to change the property industry as we know it. The healthcare and manufacturing sectors have widely embraced big data to improve customer satisfaction and increase the pace of operations – and the property industry is next. Innovative companies such as Cohen Handler are already leveraging data-driven insights to dramatically reduce property acquisition time and deliver results to their clients at a faster pace. According the Ben, big data is a competitive advantage in the property industry that not enough companies are using. The businesses that succeed are those that keep on the front foot to delivering better outcomes for their customers.

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